Title: Metricool – Social media and site statistics Author: Really Simple Plugins Published: Ogwokuna (Kafuumuulampawu) 20, 2015 Last modified: Sseeboaseka 18, 2026 --- Search plugins ![](https://ps.w.org/metricool/assets/banner-772x250.jpg?rev=1809922) ![](https://ps.w.org/metricool/assets/icon-256x256.png?rev=1809922) # Metricool – Social media and site statistics By [Really Simple Plugins](https://profiles.wordpress.org/reallysimpleplugins/) [Download](https://downloads.wordpress.org/plugin/metricool.2.0.2.zip) * [Details](https://lug.wordpress.org/plugins/metricool/#description) * [Reviews](https://lug.wordpress.org/plugins/metricool/#reviews) * [Installation](https://lug.wordpress.org/plugins/metricool/#installation) * [Development](https://lug.wordpress.org/plugins/metricool/#developers) [Support](https://wordpress.org/support/plugin/metricool/) ## Description Metricool brings powerful analytics, actionable statistics, and complete social media insights directly into your WordPress dashboard. With a simple setup, this plugin connects your website to Metricool and automatically inserts the tracking JavaScript needed to collect accurate site analytics and statistics—no complicated configuration required. Once connected, you can monitor your website performance alongside your social media analytics in one unified place. Track visits, user behavior, and key statistics from your WordPress site, while also gaining insights into your Instagram, Facebook, YouTube, LinkedIn, and X (Twitter) accounts. Metricool is designed for creators, businesses, and social media managers who want clear, visual analytics without the complexity. The plugin adds a lightweight tracking script to your front-end, enabling precise website analytics similar to tools like Google Analytics, but with a strong focus on social media performance and cross-channel statistics. Inside wp-admin, your data is presented in clean, easy-to-understand graphs, making it simple to analyze trends, measure growth, and optimize your social strategy. Getting started is effortless thanks to the built-in onboarding flow. You can quickly create a free Metricool account or connect an existing one, allowing you to start collecting analytics and statistics immediately. From there, you’ll have access to a complete overview of your social media and website performance in one place. Metricool supports a wide range of social media platforms, advertising channels, and reporting tools, allowing you to centralize all your analytics and statistics: * Instagram * Facebook * YouTube * LinkedIn * X (Twitter) * Threads * Bluesky * Pinterest * TikTok * TikTok Business * Google Business Profile * Twitch * Meta Ads * Google Ads * TikTok Ads * Looker Studio Whether you’re tracking Instagram engagement, analyzing Facebook reach, optimizing TikTok performance, monitoring YouTube views, reviewing LinkedIn statistics, or understanding your X (Twitter) audience, Metricool centralizes all your analytics and statistics into a single, intuitive dashboard. If you’re familiar with tools like Google Analytics or plugins like Smash, Metricool offers a more integrated approach—combining website analytics with social media analytics and advertising statistics for a complete picture of your digital performance. ### Why Metricool? Metricool is built to simplify analytics and make social media statistics accessible, visual, and actionable. Instead of juggling multiple tools for your website and your social media channels, Metricool gives you everything in one place. With Metricool, you can: * Track your website analytics and user behavior with accurate, real-time statistics * Measure performance across all major social media platforms, including Instagram, Facebook, TikTok, LinkedIn, YouTube, and X (Twitter) * Analyze advertising statistics from Meta Ads, Google Ads, and TikTok Ads * Monitor visibility through platforms like Google Business Profile and streaming performance on Twitch * Plan, schedule, and automatically publish content across your social media channels * Manage your social media calendar with a visual planner for all platforms * Use an AI writing assistant to create and optimize social media posts * Track competitor social media strategies and benchmark your performance * Discover the best times to post using advanced analytics and audience statistics * Generate professional reports combining website analytics, social media analytics, and ad statistics * Build custom dashboards and reports with Looker Studio * Monitor hashtags, trends, and content performance across your social media * Centralize all your messages and interactions for better social media management * Understand your social media growth with clear, visual analytics * Compare social and website statistics side by side * Make data-driven decisions using easy-to-read graphs inside WordPress Unlike traditional analytics tools, Metricool focuses on combining web analytics with social media analytics, helping you understand how your content performs across every channel—including Meta platforms like Facebook, Instagram, and Threads. The platform is designed to be powerful yet easy to use. No complex dashboards, no overwhelming data—just the statistics that matter for your social media and website growth. For users coming from Google Analytics or using tools like Smash, Metricool provides a more complete solution by connecting your social media analytics, advertising analytics, and website analytics into one seamless experience. Whether you’re growing your brand on Instagram, managing campaigns on Facebook, creating content for TikTok, publishing on YouTube, networking on LinkedIn, engaging on X (Twitter), or exploring newer platforms like Threads and Bluesky, Metricool gives you the analytics and statistics you need to succeed. #### About Really Simple Plugins: Really Simple Plugins is the creator of most-used plugins Really Simple Security and Complianz. With a total of ~6 million installs, we focus on making the most user-friendly and easy-to-use plugins. We work with Metricool to make the very best social media metrics and planning tool available directly in your WordPress dashboard. ## Screenshots [⌊The in-plugin Dashboard, with site statistics⌉⌊The in-plugin Dashboard, with site statistics⌉[ The in-plugin Dashboard, with site statistics [⌊Settings screen⌉⌊Settings screen⌉[ Settings screen [⌊The share on social button allows you to easily share your WordPress posts on all your socials!⌉⌊The share on social button allows you to easily share your WordPress posts on all your socials!⌉[ The share on social button allows you to easily share your WordPress posts on all your socials! [⌊A preview of the Metricool Dashboard on Metricool.com⌉⌊A preview of the Metricool Dashboard on Metricool.com⌉[ A preview of the Metricool Dashboard on Metricool.com ## Installation 1. Upload `metricool.zip` via WordPress -> Plugins -> Add New or the unzipped file via FTP to the `/wp-content/plugins/` directory 2. Activate the plugin through the Plugins menu in WordPress 3. Follow the short plugin onboarding and immediately enjoy useful site and social media analytics! ## FAQ ### Is Metricool free to use? Yes, the plugin and registering an account at Metricool.com is entirely free, without the need to add credit card information. You can gather metrics from your site and multiple social media accounts without the need to upgrade. ### Do I need to register for an account? Yes, we need to authenticate your site as your site statistics will be processed through our API. This allows us to provide you with the best features. The plugin will assist you through the short onboarding process. Alternatively, you can register an account at https://metricool.com ### What if I already have a Metricool account? You can skip the onboarding and login with your existing login credentials. ## Reviews ![](https://secure.gravatar.com/avatar/fa7cd302848847723952687949a0bd00c267201a5b2f966ad5e8d01b45e972c1? s=60&d=retro&r=g) ### 󠀁[La cuenta gratuita ideal para los no profesionales](https://wordpress.org/support/topic/la-cuenta-gratuita-ideal-para-los-no-profesionales/)󠁿 [mardigo1956](https://profiles.wordpress.org/mardigo1956/) Ogwomunaana (Muwakanya) 8, 2026 Soy jubilado creador y administrador del webblog [Domain removed by moderators], por lo que la versión gratuita de esta herramienta es ideal para las necesidades de internautas que como yo necesitan resultados profesionales sin pretensiones económicas. ![](https://secure.gravatar.com/avatar/fdd51e6f7ede9c29b6be95163640a9edac318aa7bf7a85e45f2af850f97cd622? s=60&d=retro&r=g) ### 󠀁[Es buena](https://wordpress.org/support/topic/es-buena-2/)󠁿 [accionpx](https://profiles.wordpress.org/accionpx/) Ogwomunaana (Muwakanya) 6, 2026 Es buena ![](https://secure.gravatar.com/avatar/d970867bf0e4771af9fc18576cff16f59b3bee34a262e851721ac52849b813f8? s=60&d=retro&r=g) ### 󠀁[Great](https://wordpress.org/support/topic/great-17182/)󠁿 [travelhippi](https://profiles.wordpress.org/travelhippi/) Ogwomunaana (Muwakanya) 6, 2026 Been using it for a few months and it’s great ![](https://secure.gravatar.com/avatar/73aa1d50cafacfb87285576d58c3e5e44351a744408252846e3e2abad19851cd? s=60&d=retro&r=g) ### 󠀁[Easy To Use](https://wordpress.org/support/topic/easy-to-use-5383/)󠁿 [sassysweatboss](https://profiles.wordpress.org/sassysweatboss/) Kasambula 29, 2026 Moved to Metricool platform and I found the transition very seamless and very user friendly. Analytics look fine for now as I have not done any deep dives yet. ![](https://secure.gravatar.com/avatar/24fae4dd008e216fd2da6617eadf61bd09db8ec2e3f4064e50a3eca7d23d3360? s=60&d=retro&r=g) ### 󠀁[Excelente aporte de control.](https://wordpress.org/support/topic/excelente-aporte-de-control/)󠁿 [Jorihlen](https://profiles.wordpress.org/jorihlen/) Kasambula 28, 2026 Muy agradecido por tener una estadistica confiable. ![](https://secure.gravatar.com/avatar/983b8b7d838f9498a5d90eb5da4002436104b46b9837685fb4db2ad263a17f41? s=60&d=retro&r=g) ### 󠀁[So far So good](https://wordpress.org/support/topic/so-far-so-good-1304/)󠁿 [matthewvita](https://profiles.wordpress.org/matthewvita/) Kasambula 26, 2026 So far, so good — still new to it. [ Read all 15 reviews ](https://wordpress.org/support/plugin/metricool/reviews/) ## Contributors & Developers “Metricool – Social media and site statistics” is open source software. The following people have contributed to this plugin. Contributors * [ Really Simple Plugins ](https://profiles.wordpress.org/reallysimpleplugins/) * [ Wim Braam ](https://profiles.wordpress.org/wimbraam/) * [ Renee van Velthuijsen ](https://profiles.wordpress.org/rvvelthuijsen/) * [ Kelvin Kuiper ](https://profiles.wordpress.org/kelvink/) * [ juan.pablo.tejela ](https://profiles.wordpress.org/juanpablotejela/) * [ lucadipaola ](https://profiles.wordpress.org/lucadipaola/) * [ marcoscacabelos ](https://profiles.wordpress.org/marcoscacabelos/) * [ mredondometricool ](https://profiles.wordpress.org/mredondometricool/) “Metricool – Social media and site statistics” has been translated into 28 locales. Thank you to [the translators](https://translate.wordpress.org/projects/wp-plugins/metricool/contributors) for their contributions. [Translate “Metricool – Social media and site statistics” into your language.](https://translate.wordpress.org/projects/wp-plugins/metricool) ### Interested in development? [Browse the code](https://plugins.trac.wordpress.org/browser/metricool/), check out the [SVN repository](https://plugins.svn.wordpress.org/metricool/), or subscribe to the [development log](https://plugins.trac.wordpress.org/log/metricool/) by [RSS](https://plugins.trac.wordpress.org/log/metricool/?limit=100&mode=stop_on_copy&format=rss). ## Changelog #### 2.0.2 – 2026-06-17 * Fixed: An issue when trying to connect to a brand * Fixed: An issue when using Redis Object Cache * Improved: Error handling for better user experience #### 2.0.1 – 2026-06-15 – [YANKED] * Fixed: Improved error handling to prevent unexpected plugin failures. #### 2.0.0 – 2026-06-09 – [YANKED] * Major refactor of the plugin by Really Simple Plugins. * Added: wimbraam, rvvelthuijsen, kelvink as contributors #### 1.24 * Tested 6.8 #### 1.23 * Tested 6.7 #### 1.22 * Tested 6.6 #### 1.21 * Tested 6.5 #### 1.19 * Tested 6.3 #### 1.18 * Fixes #### 1.17 * Fixes #### 1.16 * Vulnerability neutralization #### 1.15 * Tested 6.1 #### 1.14 * Tested 6.0 #### 1.13 * Tested 5.9 #### 1.12 * Tested 5.8.1 #### 1.11 * Tested 5.7 #### 1.10 * Tested 5.6 #### 1.9 * Image update #### 1.7 * Settings menu #### 1.6 * Removed warning in debug #### 1.5 * Tested 5.3 #### 1.4 * Tested 5.1 #### 1.3 * New menu #### 1.2 * Version update #### 1.1 * Pictures and other updates #### 1.0 * Initial version ## Meta * Version **2.0.2** * Last updated **2 emyezi ago** * Active installations **80akawula_ennukuta_mu_nkumi000+** * WordPress version ** 6.6 or higher ** * Tested up to **7.0.3** * PHP version ** 7.4 or higher ** * Languages * [Danish](https://da.wordpress.org/plugins/metricool/), [Dutch](https://nl.wordpress.org/plugins/metricool/), [Dutch (Belgium)](https://nl-be.wordpress.org/plugins/metricool/), [English (Australia)](https://en-au.wordpress.org/plugins/metricool/), [English (Canada)](https://en-ca.wordpress.org/plugins/metricool/), [English (New Zealand)](https://en-nz.wordpress.org/plugins/metricool/), [English (UK)](https://en-gb.wordpress.org/plugins/metricool/), [English (US)](https://wordpress.org/plugins/metricool/), [French (France)](https://fr.wordpress.org/plugins/metricool/), [German](https://de.wordpress.org/plugins/metricool/), [German (Austria)](https://de-at.wordpress.org/plugins/metricool/), [Italian](https://it.wordpress.org/plugins/metricool/), [Portuguese (Brazil)](https://br.wordpress.org/plugins/metricool/), [Portuguese (Portugal)](https://pt.wordpress.org/plugins/metricool/), [Russian](https://ru.wordpress.org/plugins/metricool/), [Spanish (Argentina)](https://es-ar.wordpress.org/plugins/metricool/), [Spanish (Chile)](https://cl.wordpress.org/plugins/metricool/), [Spanish (Colombia)](https://es-co.wordpress.org/plugins/metricool/), [Spanish (Costa Rica)](https://es-cr.wordpress.org/plugins/metricool/), [Spanish (Dominican Republic)](https://es-do.wordpress.org/plugins/metricool/), [Spanish (Ecuador)](https://es-ec.wordpress.org/plugins/metricool/), [Spanish (Guatemala)](https://es-gt.wordpress.org/plugins/metricool/), [Spanish (Honduras)](https://es-hn.wordpress.org/plugins/metricool/), [Spanish (Mexico)](https://es-mx.wordpress.org/plugins/metricool/), [Spanish (Peru)](https://pe.wordpress.org/plugins/metricool/), [Spanish (Puerto Rico)](https://es-pr.wordpress.org/plugins/metricool/), [Spanish (Spain)](https://es.wordpress.org/plugins/metricool/), [Spanish (Uruguay)](https://es-uy.wordpress.org/plugins/metricool/), ne [Spanish (Venezuela)](https://ve.wordpress.org/plugins/metricool/). * [Translate into your language](https://translate.wordpress.org/projects/wp-plugins/metricool) * Tags * [analytics](https://lug.wordpress.org/plugins/tags/analytics/)[facebook](https://lug.wordpress.org/plugins/tags/facebook/) [Instagram](https://lug.wordpress.org/plugins/tags/instagram/)[meta](https://lug.wordpress.org/plugins/tags/meta/) [social](https://lug.wordpress.org/plugins/tags/social/) * [Advanced View](https://lug.wordpress.org/plugins/metricool/advanced/) ## Ratings 4.4 out of 5 stars. * [ 11 5-star reviews ](https://wordpress.org/support/plugin/metricool/reviews/?filter=5) * [ 2 4-star reviews ](https://wordpress.org/support/plugin/metricool/reviews/?filter=4) * [ 0 3-star reviews ](https://wordpress.org/support/plugin/metricool/reviews/?filter=3) * [ 1 2-star review ](https://wordpress.org/support/plugin/metricool/reviews/?filter=2) * [ 1 1-star review ](https://wordpress.org/support/plugin/metricool/reviews/?filter=1) [Your review](https://wordpress.org/support/plugin/metricool/reviews/#new-post) [See all reviews](https://wordpress.org/support/plugin/metricool/reviews/) ## Contributors * [ Really Simple Plugins ](https://profiles.wordpress.org/reallysimpleplugins/) * [ Wim Braam ](https://profiles.wordpress.org/wimbraam/) * [ Renee van Velthuijsen ](https://profiles.wordpress.org/rvvelthuijsen/) * [ Kelvin Kuiper ](https://profiles.wordpress.org/kelvink/) * [ juan.pablo.tejela ](https://profiles.wordpress.org/juanpablotejela/) * [ lucadipaola ](https://profiles.wordpress.org/lucadipaola/) * [ marcoscacabelos ](https://profiles.wordpress.org/marcoscacabelos/) * [ mredondometricool ](https://profiles.wordpress.org/mredondometricool/) ## Support Issues resolved in last two months: 11 out of 11 [View support forum](https://wordpress.org/support/plugin/metricool/) ## Donate Would you like to support the advancement of this plugin? [ Donate to this plugin ](https://metricool.com)